Oura rings are turning heads in the world of wearables. These stylish accessories pack a punch with essential health-tracking features liketemperature readings and sleep metrics. They’re a game-changer for those interested in wellness, offering a holistic perspective without the bulkiness of a smartwatch. Although retail availability has been somewhat limited, it made its way to Best Buy stores in early 2023. Now, to make it even more accessible, Oura hasteamed up with Amazon, giving electronic consumers a chance to dive into the smart ring experience.
Oura Ring 3
Our favorite smart ring is now on Amazon. With fast free shipping for Amazon Prime members, it’s easier than ever to get your hands on the industry-leading Oura Ring 3, complete with health tracking features like heart rate and SPO2 monitoring, Google Fit and Apple Health integration, and all the bells and whistles you’d expect from a fitness band — just without the screen.
TheOura Ringhas been available for purchase via Oura’s new storefront on Amazon since March 7. This smart ring comes at a base price of $299, offering a range of sizes, styles, and finishes to suit your taste. Plus,Amazon Primemembers can score the smart ring with free shipping.
Oura is selling both the Horizon and Heritage versions of its wellness-tracking ring on Amazon. To ensure the perfect fit, the company is offering sizing kits through the retailer. It’s worth noting that on Amazon, Oura charges $10 for the sizing kit, which is actually free when you buy directly from the brand’s website.
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But that’s not the end of the costs; after the initial hardware purchase, Oura continues with a monthly membership fee. To unlock the full suite of health metrics, it’ll set you back $5.99 per month.
When choosing your Oura Ring, you get the full spectrum of options—all six finishes for the Horizon model and all four finishes for the Heritage model. The standout distinction between the two is that Heritage rings sport a flat top, while Horizon rings skip that feature.
Even though the Oura Ring has been a hit, your shopping choices were somewhat confined to Best Buy or Oura’s own website. While these outlets didn’t hinder the Oura Ring’s dominance as thetop smart ring, the game is changing with Amazon stepping in. As the world’s biggest online retailer and the go-to e-commerce hub for millions, it’s opening up new avenues for Oura’s accessibility.
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This launch holds weight, especially with Samsung in the ring (pun intended). As a top player in wearables, Samsung is gearing up to unveil itsGalaxy Ringlater this year. This move positions the South Korean tech giant as the first major player in the tech industry to give Oura a run for its money. The Galaxy Ring, teased in January andspotlighted at the Mobile World Congress in Barcelonalast month, mirrors Oura’s focus on wellness and fitness tracking.
